The Packbridge Challenge is a competition for entrepreneurial companies or startups.

The competition is directed towards companies with a unique business concept or innovation with the potential on the global market.

Main award


The main award of 50 000 SEK, selected by the jury, goes to the winner of the competition.

Best Pitch Award


The second award, winning exhibition space corresponding to 30 000 SEK at Empack & Packaging Innovations 2019 and 2020, will be selected by the participants at the Top Packaging Summit conference.

Past Winners

Winner 2018 – Cellutech

Congratulations to Cellutech!

Jury’s motivation

Innovative solutions which addresses the recycling problems. It helps to create a circular flow . Big potential impact to the B2B market. And you can grow a tree on it!

Winner 2017 – Koepala Packaging ltd

Congratulations to Koepala Packaging ltd.

Jury’s motivation

A clever innovative solution that contributes to, and solves daily issues in a convenient way. The simplicity and sustainability of this innovative solution is probably more scalable than the inventors thought about.

Winner 2015 – Poppack

PopPack LLC of San Francisco was selected as the first place award winner for the “OpenUp Challenge – From Wrap Rage to Accessible Design.”

Jury’s motivation

PopPack’s packaging innovations apply to a growing market of tens of millions of packages opened daily for food, healthcare products, household goods, and consumer goods. Packages incorporating PopPack’s technologies are easy to open, simple to use, and safe for consumers of all ages. With a simple “pop” of a bubble in the seal, the package opens while saving food and reducing both product and packaging waste.


Winner 2014 – Innoscentia

The winner of this challenge was Martin Olsson from Innoscentia who developed a solution with sensory labels. It is a solution that can measure the consumption status of a package by a sensor that can detect food-borne bacteria in a bulk detection. Sensory information measured by a sensory label inside a container that communicates with another electronic label on the exterior of the package by the RFID technology which makes it possible to visually display the information on the outside. According to the idea is the electronic label on the outside designed as a digital sell-by-date with a digital counter for the remaining number of days that the food in the package is edible. By monitoring the status of the food in the package with the sensory label to update the visual information outside the real-time tag-to-tag communications.


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